LOGOS advises Strax on divestment of its Gear4 brand to Zagg Inc.

LOGOS advises Strax on divestment of its Gear4 brand to Zagg Inc.

LOGOS Legal Services has advised long-standing client Strax on the disposal of the entire issued share capital of Gear4 HK Limited, owner of the Gear4 Brand (the UK’s No. 1 smartphone case brand), to Nasdaq listed Zagg, Inc for up to US$50,000,000. The acquisition of the Gear4 brand expands Zagg’s product portfolio and provides credible access to Zagg’s expansive global distribution footprint for mobile devices globally. Strax will continue to distribute Gear4 products in several markets, including the UK, where Gear4 enjoys a market-leading position in the mobile case category.

This deal further solidifies LOGOS’ pre-eminence for M&A in the consumer goods/technology sector, and follows the firm’s recent successes in this sector. Corporate partner Ann Grewar and senior associate Edward Dowler led the London-based LOGOS team, with support from associate Frankie Cooke. Latham & Watkins, LLP acted as legal counsel to Zagg in the transaction.